Client Feature: Xena Workwear
Today we want to feature one of our favorite clients, Xena Workwear. Xena Workwear crafts stylish safety shoes and functional work apparel for women in demanding industries. Xena started 3 years ago through the gener8tor program in Milwaukee, and is quickly on their way to becoming THE choice for women’s footwear and apparel in the manufacturing and construction…
Today we want to feature one of our favorite clients, Xena Workwear. Xena Workwear crafts stylish safety shoes and functional work apparel for women in demanding industries. Xena started 3 years ago through the gener8tor program in Milwaukee, and is quickly on their way to becoming THE choice for women’s footwear and apparel in the manufacturing and construction sectors.
We were hired to help them scale from B2C into the B2B and B2R channels, as well as to optimize their sales talent.
Reach out to us to be connected to the sales team at Xena Workwear if you would like to have them as one of your companies approved PPE vendors, or check out their website and give them some love!
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About Lisa Proeber
Lisa Proeber is the force behind The Middle Six®. With nearly 20 years of high-performing sales experience, she brings a breadth and depth of knowledge to her solo venture. The Middle Six® is not a gatekeeper; it opens the gates for anybody to learn how to succeed at sales. Sales is not a dirty word; it's equal parts art and science, starting from the bottom up. Ready to become a salesperson with a roadmap in hand? Join us, and let's make waves together.
