What Is The Middle Six®?

For every 10 potential sales, you’ll win two if you’re doing your job, you’ll lose two no matter what you do, but it’s what you do with The Middle Six® that really changes the status quo.

the middle six sales and sales planning
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Sales Consulting Powered By Software

Optimize and build your team using science based behavioral data.

Sales Consulting Powered By Software

Optimize and build your team using science based behavioral data.

We believe that every business needs to first create a funnel, then they can fill the funnel, then they can sustain the funnel. Check out our Periodic Sales Table ™ to see which sales initiatives fall into which category.

Sales Training and Coaching Testimonials

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Joseph Barnes profile picture
Joseph Barnes
June 18, 2026
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We worked with Lisa Proeber at The Middle Six on a Sales Boot Camp, and it went extremely well. She brought energy to our group and maximized engagement from our team, even getting everyone a bit vulnerable, which was great! Everyone that attended felt they learned something new and got our new seller-doers off on the right foot. Highly recommend!
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Amanda Rose
April 22, 2026
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This sales boot camp was an intimate and highly motivating experience. A great balance of inspiration and real-world strategy.
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Maggie Atkinson profile picture
Maggie Atkinson
March 5, 2026
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Lisa and The Middle Six DELIVERED! We were searching for a leader in the community who could coach our team on how to put yourself in front of a crowd and networking best practices. Lisa was AMAZING! The energy she brought to this topic was so inspiring and our team walked away with new skills and a renewed outlook on meeting people and asking for business. I'm incredibly grateful she accepted our invitation and I look forward to reaching out to her again when we have another need.
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Max Sawyer
September 19, 2025
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Could not recommend this enough, learned so much! Lisa was amazing and super informative
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ICONS Travel Network
September 16, 2025
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Very in depth and introspective, not your typical sales training. Highly recommend for next level!
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Bridget Fritz profile picture
Bridget Fritz
June 30, 2025
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Lisa led a workshop for our Early Career Mentorship program through the Greater Brookfield Chamber of Commerce titled “What’s your ‘why’? What’s your ‘sticky story’?” As someone helping coordinate the program, we were looking for an engaging speaker who could connect with early-career professionals and help them build a strong foundation for selling themselves. Lisa delivered just that—and more. Her session was fun, inspiring, and highly practical. Attendees walked away with a clear, personalized elevator pitch and the confidence to use it in real-world conversations. Lisa’s knowledge, energy, and positivity make her an inspiring presence for anyone she works with.
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Michael Mckenna
May 14, 2025
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Lisa and TMS Team have been invaluable in building out an effective sales process, and as a wealth of knowledge throughout. Their expertise has helped us to increase our sales efforts exponentially!
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Amy m
May 12, 2025
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We LOVED the Closing the Deal Bootcamp! Lisa is a very engaging speaker with a ton of valuable experience and knowledge to share. She led us in a way that I haven't experienced at a sales training. I would highly recommend!!!
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Jeff Bayson profile picture
Jeff Bayson
April 11, 2025
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I attended the Boot Camp. Lisa is a fun, dynamic presenter. The interactive sessions were engaging and illuminating. Highly recommend!

Sales. Yes. Help! I know we need help and we’re ready to talk about it.

We are ready too. If we don’t have a product or service that fits your sales needs, we absolutely have a resource or partner we are ready to introduce you to. We have three different ways of contacting us to connect. 

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