Posts by Lisa
Lisa Proeber named ‘Notable Entrepreneur’ by BizTimes Milwaukee
I’ve been officially deemed “Notable” by BizTimes Milwaukee—and no, this time it’s not just my mom saying it. From launching The Middle Six to opening Board & Brush studios, a bar, and even penning a children’s book, I’m all in on building businesses that make real impact.
Read MoreSales Therapy: What I Learned in Therapy That Transformed My Sales Strategy
I started therapy to get better at dating. I left with a deeper understanding of myself—and a breakthrough sales strategy. This is your permission slip to treat sales like therapy. Here’s what I learned.
Read MoreSpeak Human: How to Translate Sales Speak into What Your Clients Actually Understand
If your sales pitch sounds like alphabet soup (CRM, ICP, KPI—oh my), your clients might be nodding politely while screaming internally. Let’s break the code and turn your sales strategy into something people actually get—and buy.
Read MoreWhat a Cranky Competitor Taught Me About Sales (and Why You Need a CRM Yesterday)
Three years ago, a man touched my hair and told me I’d never make it in sales. Cool. I took that moment, turned it into motivation, and built a company that helps others thrive by cleaning up their sales process and ditching their dusty spreadsheets. This blog breaks down the tools you need (hi, HubSpot!) and why experience isn’t everything—strategy is.
Read MoreNo Luck in Sales—Just Skill, Strategy, and Hard Work
If you think sales is about getting lucky, think again. Success in sales isn’t about chance—it’s about skill, strategy, and execution. Stop giving luck the credit and start owning your wins. Here’s how.
Read MoreSales Persistence and the Power of Aggressive Positivity
Discover the power of persistence and aggressive positivity in your sales strategies. Learn how to turn non-committal window shoppers into high-value clients with proven strategies and an optimistic mindset.
Read MoreSales Resolutions: How to Master Follow-Up and Close More Deals
Kick off 2025 with winning sales resolutions! Discover actionable tips to master follow-up, improve communication, and close more deals with proactive sales strategies. Make this your best sales year yet.
Read MoreSales and Marketing: Converting Leads with Clear Intentions
Explore the critical difference between sales and marketing. Learn how effective marketing generates leads while sales converts them with strategy, intent, and understanding the customer’s needs.
Read MoreBuilding Trust in Sales: Using Psychology to Strengthen Client Relationships
Learn how identifying your client’s “love language” can build trust quickly and boost your sales. Discover how personalized approaches strengthen professional relationships and lead to better business outcomes.
Read MoreClient Spotlight: Small Studio
Discover how effective social media branding can transform your business. Learn from Small Studio Brand Shop’s success story and see how a strategic approach can turn social media into a powerful tool for client acquisition.
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